stakeholder-map
npx machina-cli add skill phuryn/pm-skills/stakeholder-map --openclawStakeholder Mapping & Communication Plan
Map stakeholders on a Power × Interest grid and create a tailored communication plan for each group.
Context
You are helping build a stakeholder map for $ARGUMENTS.
If the user provides files (org charts, project briefs, team rosters), read them first. If they describe the product or initiative, use that context to infer likely stakeholders.
Instructions
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Identify stakeholders: List all relevant individuals and groups — executives, engineering leads, designers, marketing, sales, support, legal, finance, external partners, and end users.
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Classify each stakeholder on two dimensions:
- Power (High/Low): Their ability to influence decisions, resources, or outcomes
- Interest (High/Low): How much the project directly affects them or how engaged they are
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Place stakeholders in the Power × Interest grid:
High Interest Low Interest High Power Manage Closely — Regular 1:1s, involve in decisions, seek their input early Keep Satisfied — Periodic updates, escalate only critical issues Low Power Keep Informed — Regular status updates, invite to demos, gather feedback Monitor — Light-touch updates, available on request -
For each quadrant, recommend:
- Communication frequency (daily, weekly, bi-weekly, monthly)
- Communication format (1:1, email, Slack, meeting, dashboard)
- Key messages and framing
- Potential risks if this stakeholder is neglected
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Create a communication plan table:
Stakeholder Role Power Interest Strategy Frequency Channel Key Message -
Flag potential conflicts: Identify stakeholders with competing interests and suggest alignment strategies.
Think step by step. Save the stakeholder map as a markdown document.
Further Reading
Source
git clone https://github.com/phuryn/pm-skills/blob/main/pm-execution/skills/stakeholder-map/SKILL.mdView on GitHub Overview
This skill helps you build a Stakeholder map using a Power × Interest grid, assign each stakeholder to a quadrant, and generate a tailored communication plan. It keeps cross-functional teams aligned, reduces surprises, and guides engagement during launches or organizational changes.
How This Skill Works
Identify stakeholders (execs, engineering leads, designers, marketing, sales, support, legal, finance, external partners, and end users). Classify each by Power (High/Low) and Interest (High/Low), then place them in the four quadrants. For each quadrant, define cadence, channel, and key messages, assemble a communication plan table, flag potential conflicts, and save the map as a markdown document.
When to Use It
- Managing stakeholders on complex initiatives
- Preparing for a new product launch
- Aligning engineering, design, marketing, and sales teams
- Planning stakeholder engagement throughout a project
- Engaging external partners and end users
Quick Start
- Step 1: Identify stakeholders (execs, leads, end users, partners).
- Step 2: Classify each by Power and Interest and map to the grid.
- Step 3: Create the communication plan table and document quadrant strategies.
Best Practices
- Identify all relevant stakeholders early (execs, leads, end users).
- Classify by Power and Interest to reveal engagement needs.
- Map to the correct quadrant and tailor communication per quadrant.
- Create a clear communication plan table with frequency, channel, and messages.
- Flag conflicts early and propose alignment strategies.
Example Use Cases
- Executive sponsor and product leads in a major platform launch (High Power/High Interest) receive weekly 1:1s and input on decisions.
- High Power/Low Interest: keep updated with monthly updates and milestone demos.
- Low Power/High Interest: keep informed with demos and feedback sessions.
- Low Power/Low Interest: monitor with light-touch updates and on-demand info.
- External partners: map stakeholders and plan joint communications to align goals and timelines.
