What counts as a Critical issue?

Critical issues are direct SEO blockers like missing title tag or missing H1, which must be fixed to improve rankings.

Can I audit multiple pages?

This skill analyzes one URL at a time; repeat audits for additional pages.

auditing-seo

Scanned

npx machina-cli add skill lijinnair/claude-code-skillforge/auditing-seo --openclaw

Files (1)

SKILL.md

1.7 KB

SEO Page Auditing SOP

Execution Steps

Step 1: Fetch Page Content

Use read_url_content to fetch and read the raw content of $ARGUMENTS (the URL provided by the user).

Step 2: Analyze On-Page SEO Elements

Check and score each of the following elements:

Title Tag: Present? Under 60 characters? Contains primary keyword?
Meta Description: Present? Under 160 characters? Has a call-to-action?
H1: Exactly one H1 present? Does it match the topic of the title?
Heading Hierarchy: Is H2 > H3 structure logical and sequential?
Image Alt Text: Do all <img> tags have descriptive alt attributes?
Internal Links: Are there at least 2 internal links present?

Step 3: Compile Prioritized Fix List

Organize the findings into 3 tiers:

Critical: Issues that directly harm rankings (e.g., missing title, no H1).
Important: Issues that limit performance (e.g., meta description too long).
Suggestions: Nice-to-have improvements.

Step 4: Validate Completeness

Review the audit against the elements in Step 2. If any element was skipped or could not be assessed, note it explicitly. Re-check that every Critical item has a specific, actionable fix.

Step 5: Deliver the Report

Output the full audit as a formatted Markdown table with: Element | Status | Current Value | Recommended Fix.

Source

git clone https://github.com/lijinnair/claude-code-skillforge/blob/main/examples/auditing-seo/SKILL.mdView on GitHub

Overview

Analyzes a single web page URL for on-page SEO quality, pinpointing issues in title tags, meta descriptions, heading structure, and content. It then outputs a structured audit with prioritized fixes to help improve rankings and page performance.

How This Skill Works

Fetches the page content using read_url_content, analyzes Title Tag, Meta Description, H1, heading hierarchy, image alt text, and internal links, then compiles findings into Critical, Important, and Suggestions tiers. Outputs the full audit as a formatted Markdown table with Element | Status | Current Value | Recommended Fix.

When to Use It

audit this page
check SEO for a URL
analyze this URL for SEO
pre-launch SEO QA for a page
after content updates to verify fixes

Quick Start

Step 1: Provide the URL to audit.
Step 2: Run the SEO audit to generate the Markdown table report.
Step 3: Review the Critical fixes and implement changes.

Best Practices

Keep the title under 60 characters and include the primary keyword.
Ensure the meta description is under 160 characters and includes a clear CTA.
Use a single H1 that directly reflects the page topic.
Maintain a logical heading hierarchy (H2 > H3) across the content.
Ensure all images have descriptive alt text and include at least 2 internal links.

Example Use Cases

Audit of a product page missing a title tag and H1.
Blog post with a meta description over 160 characters and weak alt text.
Service page with only one internal link and vague headings.
Category page with disjointed H2/H3 structure.
Post-update audit confirming fixes after implementing critical changes.

Frequently Asked Questions

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