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launch-checklist

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Launch Checklist Skill

Generate a comprehensive, customized launch readiness checklist for any product release.

When to Use

  • User is preparing to launch a feature or product
  • User needs to ensure nothing is missed before go-live
  • User says /launch-checklist followed by what they're launching
  • Any pre-launch review or go/no-go decision

Framework: Launch Readiness Checklist

Step 1: Scope the Launch

  • What's launching? Feature name and brief description
  • Launch type: Feature flag → Internal → Beta → GA
  • Target date: When is this going live?
  • Blast radius: How many users are affected?
  • Reversibility: Can we roll back easily?

Step 2: Generate Checklist by Function

Engineering

  • Code complete and merged to release branch
  • Unit tests passing (coverage threshold met)
  • Integration tests passing
  • Load/performance testing complete (meets latency/throughput targets)
  • Feature flag configured and tested (on/off/gradual rollout)
  • Database migrations tested and reversible
  • API versioning handled (no breaking changes for existing clients)
  • Monitoring and alerting configured
  • Logging sufficient for debugging
  • Rollback procedure documented and tested

QA

  • Test plan executed (happy path, edge cases, error states)
  • Cross-browser/cross-platform testing complete
  • Accessibility testing (screen reader, keyboard nav, contrast)
  • Regression testing on adjacent features
  • Security review complete (auth, input validation, data handling)

Design

  • Final designs match implementation
  • Empty states, loading states, error states all designed
  • Mobile/responsive behavior verified
  • Copy reviewed and finalized
  • Animations/transitions smooth and performant

Legal & Compliance

  • Privacy review complete (data collection, retention, deletion)
  • Terms of service updated if needed
  • GDPR/CCPA compliance verified
  • Licensing for any third-party components cleared

Marketing & Communications

  • Launch announcement drafted
  • Help center / documentation updated
  • In-app messaging configured (tooltips, onboarding)
  • Social media / blog post scheduled (if applicable)
  • Internal comms sent to stakeholders

Support

  • Support team briefed on new feature
  • FAQ and troubleshooting guide prepared
  • Escalation path defined for launch-related issues
  • Known limitations documented

AI/ML-Specific (if applicable)

  • Model eval results meet quality bar
  • Safety/red-team testing complete
  • Content policy and guardrails configured
  • Hallucination rate within acceptable threshold
  • Cost per query within budget
  • Fallback behavior for model errors/timeouts
  • Data pipeline monitoring active
  • Bias testing on key demographic segments

Step 3: Go/No-Go Criteria

Define clear criteria for each launch stage:

Internal Launch Go/No-Go:

  • All P0 bugs resolved
  • Core user flow works end-to-end
  • Monitoring active

Beta Launch Go/No-Go:

  • All P0 and P1 bugs resolved
  • Performance meets targets
  • Support team briefed
  • Rollback tested

GA Launch Go/No-Go:

  • All P0-P2 bugs resolved
  • Load testing passed at 2x expected traffic
  • Documentation complete
  • Legal review signed off
  • Monitoring and alerting verified

Step 4: Rollback Plan

  • Trigger criteria: What signals would trigger a rollback?
  • Rollback steps: Exact steps to revert (feature flag off, DB rollback, etc.)
  • Communication: Who to notify and how
  • Timeline: Maximum time from decision to rollback complete

Output Format

Generate as a markdown checklist grouped by function. Mark items as applicable/not applicable based on the specific launch. Include a summary section with launch date, owner, and go/no-go criteria.

Source

git clone https://github.com/aroyburman-codes/pm-skills/blob/main/skills/launch-checklist/SKILL.mdView on GitHub

Overview

Generates a detailed, customized launch readiness checklist tailored to your release size and type. It covers engineering, QA, design, legal, marketing, support, and rollback planning, and includes AI/ML-specific checks when needed.

How This Skill Works

You provide the feature or product being launched. The skill scopes the launch (feature flag, internal, beta, GA), then builds a function-by-function checklist across Engineering, QA, Design, Legal, Marketing, Support, and AI/ML-specific items if applicable. It culminates in Go/No-Go criteria and a Rollback Plan for a complete, actionable release blueprint.

When to Use It

  • Preparing to launch a feature or product
  • Ensuring nothing is missed before go-live
  • You say /launch-checklist followed by what you're launching
  • Conducting any pre-launch review or go/no-go decision
  • Launching an AI/ML-powered feature requiring model eval and guardrails

Quick Start

  1. Step 1: Scope the Launch — define what's launching, the launch type, target date, blast radius, and reversibility
  2. Step 2: Generate Checklist by Function — assemble engineering, QA, design, legal, marketing, support, and AI/ML items
  3. Step 3: Go/No-Go Criteria and Rollback Plan — set criteria for each stage and outline rollback steps and communication

Best Practices

  • Scope the Launch first: define what's launching, the launch type (feature flag, internal, beta, GA), target date, blast radius, and reversibility.
  • Generate a comprehensive checklist by function (Engineering, QA, Design, Legal, Marketing, Support) and include AI/ML-specific checks when relevant.
  • Tie Go/No-Go criteria to each launch stage (Internal, Beta, GA) and ensure rollback is tested and documented.
  • Validate that feature flags, monitoring, logging, and rollback procedures are in place before go-live.
  • Use the AI/ML section for model eval, guardrails, data pipeline monitoring, and bias checks to manage risk at launch.

Example Use Cases

  • Launching a feature-flagged beta of a new analytics dashboard for a SaaS product
  • Rolling out a GA version of a payments module with legal, security, and compliance checks
  • Deploying an AI-powered search feature with model eval and guardrails in place
  • Design refresh of onboarding screens with updated copy, accessibility tests, and help docs
  • Cross-platform mobile release requiring QA across iOS/Android, plus support readiness and rollback plan

Frequently Asked Questions

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