google-ads

The google-ads MCP server is designed to help you analyze Google Ads performance data effectively. With its capabilities, you can gain insights into campaign performance, optimize ad spend, and track key metrics to enhance your advertising strategies. This server serves as a powerful tool for developers looking to leverage Google Ads data for in-depth analysis and reporting.

To interact with the google-ads MCP server, you can send structured queries that focus on specific performance metrics such as clicks, impressions, and conversion rates. While there are no documented tools available at this time, you can utilize standard HTTP requests to retrieve and analyze data. It’s recommended to use JSON payloads for efficient data exchange and to structure your queries for optimal performance.

Prerequisites

• Ensure you have Node.js installed on your machine. You can download it from Node.js official website.

Option A: Quick start with npx

You can quickly start using the google-ads MCP server with the following command:

npx -y gomarble-ai/google-ads-mcp-server

Option B: Global install alternative

If you prefer to install it globally, use the following command:

npm install -g gomarble-ai/google-ads-mcp-server

When configuring the google-ads MCP server, make sure to set any necessary environment variables that may be required for authentication with the Google Ads API. Common issues include incorrect API keys or permissions, so double-check your credentials. Additionally, be aware of API rate limits to avoid throttling during extensive data queries.